Existing Products research
This college magazine follows the standard conventions you'd expect a magazine to, it has the mast head; date/issue; cover lines; main feature image; barcode etc.
The layout of this college magazine is settle yet engaging, the medium close up image is a great way to show off an important image without the image been lost within the magazine. College magazines often show images relating to them such as here we have a student representing there college.
This college magazine have used complimentary colours in order to create a formal yet eye capturing front cover. The bold red masthead text matches with the students top, tying in the over all scheme, this technique is used in order to create an appealing effect.
College magazines such as this one show cover lines that are about their college, by showing little snippets of what the college has been doing/is or what they have to offer is an deliberate intention that the editor does in order to make you want to read on and look into the magazine more.
College magazine are made in order to get important information across to either the students and/or parents etc. So it is vital that is appealing to all audiences, and looks presentable. If the college magazine was presented messily and didn't show cover lines that may be appealing to read about, the college magazine would be unsuccessful in its purpose.
The front cover of this Wyke college prospectus follows a few conventions you'd expect to see. This prospectus is presented in a formal manner with a modern edge, the colours used are purple and green, these are the colleges colours so to use these colours within the front cover of there magazine carry's through the theme of wyke by just using specific colours.
The presentation of this magazine is different from the others, its presented in a formal manner yet is still appealing to anyone. The use of green to highlight the words 'WOW FACTOR' is a deliberate technique in order for you notice that the most.
All the images used on the front of this magazine are in relation to college, promoting it instantly just by the use of images. If the images where of well known celebrities or had nothing to do with the college at all then people may see the overall magazine as unreliable and most probably not the truth.SO by using students of the college to promote what they do, is a much better approach at promoting the college.There's a few images been used aswell,not just one.There's images of sport, science and just one of the overall college again so each image will appeal to any type of person medium close up shots are used on the front of this cover, this is a good shot to use in order to keep the customer interested in the image itself.
This college magazine is an extremely formal type of magazine that doesn't follow many of the conventions you'd expect to see on an everyday magazine. This magazine had a mast head and a footer, also a main image but nothing else, it doesn't have any cover lines or main feature story's that you'd expect to see.
The layout of this magazine is extremely formal, the simple design and less cluttered approach to this magazine speaks for its self. You can tell instantly this college magazine is being published souly to show information about the college and nothing else. Id say this magazine is targeted at an audience of more of the parents, its also for students but Id say its not a magazine you'd read for fun its more or an informative magazine unlike the previous college magazine that is abit more fun and caters for a more urban audience.
The colour scheme used is quite muted and laidback,not a magazine id say is trying to be intentionally eye capturing but this is exactly what it wants to be like, this college magazine is one that's holds the information needed and doesn't need to sell its self as much.
The medium close up shot on the front of this college magazine is connotes perfectly with the feature title. As the Chinese flag is red, the clothes he is wearing is red match perfectly with the title 'Quest to China'. This continuous running colour scheme compliments really well to the overall colour scheme of the magazine.



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